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Tuesday 10 September 2019

Perfect Marketing Dashboard

The Perfect Marketing Dashboard – How to Track and Report on Every Important Metric

A step-by-step, tactical guide on how to create the perfect marketing dashboard, according to Growth Marketing Pro, Hailey Friedman.
Data Driven Marketing is a hot topic right now.
We all know it’s important.
Our Directors and CEOs and board members all want to see the numbers. But there doesn’t seem to be a “best practice” example anywhere of how it should look.
What should your marketing dashboard look like?
What metrics are important to track?
It’s annoying because it doesn’t seem like it should be this difficult. I’m going to simplify it.
Whether you’re a marketer within a brand, small business, large organization or agency you definitely need a visual and numeric way to display your marketing data.

But before we dive in, let me tell you a little bit about my marketing data journey.

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